Marketing for Daycare:
DELIVERING DATA-DRIVEN RESULTS

DELIVERING DATA-DRIVEN RESULTS

When marketing for daycare, constant measurement and adjustment is the key to success. We'll provide robust monthly reports that integrate all elements of your digital strategy.

  • WEBSITE ANALYTICS

    We’re Google Analytics certified, and we’ll set up and configure your installation to track and measure all the key data points that truly matter. This way, you’ll know where your traffic is coming from, what it costs, and what those users do once they get to your website.

  • PAID SEARCH PERFORMANCE

    By leveraging data from both Google Analytics and AdWords, we can glean the most important information needed to track trends and make constant adjustments and optimizations.

  • CONVERSION METRICS

    It’s critical to learn how users are interacting with your content, and how they’re ultimately getting into your lead funnel. We’ll measure downloads, video views, contact form submissions, mobile clicks-to-call and more.

marketing for daycare website analytics marketing for daycare google adwords daycare for marketing seo results marketing for daycare event analytics
Constant measurement and adjustment is the key to success. We'll provide robust monthly reports that integrate all elements of your digital strategy.

  • WEBSITE ANALYTICS

    We’re Google Analytics certified, and we’ll set up and configure your installation to track and measure all the key data points that truly matter. This way, you’ll know where your traffic is coming from, what it costs, and what those users do once they get to your website.

  • PAID SEARCH PERFORMANCE

    By leveraging data from both Google Analytics and AdWords, we can glean the most important information needed to track trends and make constant adjustments and optimizations.

  • CONVERSION METRICS

    It’s critical to learn how users are interacting with your content, and how they’re ultimately getting into your lead funnel. We’ll measure downloads, video views, contact form submissions, mobile clicks-to-call and more.

Educational Playcare

19 Connecticut locations

After working with a previous paid search provider, Educational Playcare asked ChildcareDM to re-strategize their campaign. They wanted digital marketing solutions that were both proactive and reactive, and a provider that kept them informed every step of the way.

  • CTR increase from 1.83% to 6.22%
  • 795% more conversions
marketing for daycare epc

"Digital marketing and advertising is complicated and constantly evolving which makes it problematic to manage and difficult to measure results. What’s more, it has been our experience that most providers eventually develop a “set it and forget it mentality” which leaves money on the table.

ChildcareDM is different. Their proactive methods keeps them ahead of market trends and on top of new features. What’s more, their proprietary reports and responsive approach have enabled us to quickly identify areas where we can improve, assuring that we are always maximizing our advertising dollars. With ChildcareDM, we know that they’re dollars well spent."

–Tom Wiley, Dir. of Communications, Educational Playcare

Educational Playcare

19 Connecticut locations

After working with a previous paid search provider, Educational Playcare asked ChildcareDM to re-strategize their campaign. They wanted digital marketing solutions that were both proactive and reactive, and a provider that kept them informed every step of the way.

  • CTR increase from 1.83% to 6.22%
  • 795% more conversions

"Digital marketing and advertising is complicated and constantly evolving which makes it problematic to manage and difficult to measure results. What’s more, it has been our experience that most providers eventually develop a “set it and forget it mentality” which leaves money on the table.

ChildcareDM is different. Their proactive methods keeps them ahead of market trends and on top of new features. What’s more, their proprietary reports and responsive approach have enabled us to quickly identify areas where we can improve, assuring that we are always maximizing our advertising dollars. With ChildcareDM, we know that they’re dollars well spent."

–Tom Wiley, Dir. of Communications, Educational Playcare

marketing for daycare apple

Apple Montessori Schools

15 New Jersey locations

ChildcareDM took over paid search management in spring 2017. Apple Montessori Schools wanted digital marketing solutions that were affordable yet effective, and customizable when needed.

  • CTR increase from 2.08% to 5.05%
  • Lowered cost-per-click >20%
  • Weekly campaign adjustments based on active enrollment

Apple Montessori Schools

15 New Jersey locations

ChildcareDM took over paid search management in spring 2017. Apple Montessori Schools wanted digital marketing solutions that were affordable yet effective, and customizable when needed.

  • CTR increase from 2.08% to 5.05%
  • Lowered cost-per-click >20%
  • Weekly campaign adjustments based on active enrollment

KLA Schools

25 national locations

Since spring 2016, ChildcareDM has been providing AdWords and website management to KLA Schools. With locations across the US, flexibility, adaptability, and effective SEO and lead generation were necessary for the success of the strategy.

  • Revamped all location websites for better conversion measurement
  • Increased CTR from <1% to 4.50%
  • 170% conversion increase
marketing for daycare kla

KLA Schools

25 national locations

Since spring 2016, ChildcareDM has been providing AdWords and website management to KLA Schools. With locations across the US, flexibility, adaptability, and effective SEO and lead generation were necessary for the success of the strategy.

  • Revamped all location websites for better conversion measurement
  • Increased CTR from <1% to 4.50%
  • 170% conversion increase

Can we help your marketing for daycare?

We'll review your current digital marketing (and website, social pages, local SEO, etc.) and give you a free summary and action plan. 
No strings attached.

GET STARTED